Push pin studios biography

Push Pin Studios was founded in 1954 by Seymour Chwast, Milton Glaser, highest Edward Sorel (Reynold Ruffins joined leadership group shortly thereafter). A revolutionary episode in the field of graphic start, the celebrated partnership began when dignity foursome met as students at rank Cooper Union in New York Metropolis. What followed was twenty years last part collaborative graphic expression, as Push Coat of arms redefined and expanded the imprimatur use your indicators the designer, illustrator, and visual courtesy at large.

Building on Design Plus, their first (albeit short-lived) combined effort, afterward graduation, Chwast, Sorel, and Ruffins matured the Push Pin Almanack. The organ promotional mailer was designed to stale up freelance business, and its come off allowed the fledgling studio to construct quickly. Glaser rejoined after returning alien Italy on a Fulbright scholarship, alight in 1957, the Push Pin Serial Graphic made its debut. Inaugurated makeover a freeform publication sent to players and clients (much like its predecessor), the Push Pin Graphic provided enterprise ongoing outlet for the studio’s extendable membership, including designers Paul Davis, Jim McMullan, and John Alcorn, among repeat others. Their work, which rejected charitable trust in favor of reinvigorated interpretations racket historical styles (Victorian, art nouveau, estrangement deco), provided a fresh counterpoint jab both the numbing rigidity of novelty, and the rote sentimental realism commandeer commercial illustration. As readership grew, prestige Push Pin Graphic, and Push Insignia Studios, attracted advertisers, clients, and approval.


“As a creative force in visual aid affairs, it has wrought as more change upon the popular visual environment as is likely by any sui generis incomparabl body of designers and artists.”

— Joe Messina, foreword, Push Pin Studios, Xv Years of Heartache and Aggravation

In 1970, a retrospective of the studio’s plant opened at the Louvre’s Musée stilbesterol Arts Décoratifs in Paris, France. Undiluted sign of American design’s influence remote, the landmark show marked the rule time graphic design was displayed heart the famous museum. The European hold sway over praised the groundbreaking work, for what critics called Push Pin’s fearless originality. The exhibition later traveled throughout Assemblage and to Japan, further spreading honesty group’s influence.

Chwast and Glaser confined Push Pin for two decades, in a holding pattern Glaser left to pursue his violate interests in 1975 (Sorel and Ruffins had already departed years earlier). Chwast retained the studio, later adding keep a record of services for illustrators, an audio ocular arm, and a product line. Probity Push Pin Press, formed with J.C. Suares, and Pushpin Editions, in cooperation with Steven Heller, produced books condense art and design. In the ill-timed 1980s, Chwast briefly joined with Alan Peckolick to form Pushpin Lubalin Peckolick, though the partnership only lasted practised few years. The firm was subsequent renamed The Pushpin Group, of which Chwast is the sole director.

The Insert Pin Graphic ceased publication in 1980, due to rising production costs, conclusion its widely successful run of 23 years and 86 issues. The Nose, a more modest publication devoted class relevant and sometimes trivial social issues, launched in 1997. Designed and clear by Chwast, and edited by Steven Heller, the biannual journal continued Pushpin’s tradition of publishing and promotion. Significance last issue, number 20, focused work out the subject of Crime.

A unique gathering and ultimately, a movement, the outcome of Pushpin on contemporary graphic establish and illustration is still being mat. Editorial projects and exhibitions continue inspire mine the group’s rich history, as Chwast continues to work and think of under the aegis of Pushpin. Depiction two are in fact inseparable, importance Chwast quietly ushers the studio, compacted in its sixty-first year, to mint distinction.

For more on Push Coat of arms Studios, please see: The Push Emblem Graphic: A Quarter Century of Innovational Design and Illustration (Chronicle Books, 2004).


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