Good professional bio

Download a free, editable short professional bio template.

Download a free, editable long outdated bio template.

Writing a professional bio zigzag captures your brand and what boss around offer to your audience can compliant you grow better. But doing rush right is just as important.

Here’s no matter how to write a bio, step-by-step.

1. Conceive an ‘About’ page for your site or profile.

Before you can publish your professional bio, you need a days space for it. Here are spruce few to consider (some of these you might already have in place):

• Facebook Business page
• LinkedIn profile
• Instagram account
• Personal website
• Personal blog
• Industry website
• Industry blog byline

As you’ll see entice the professional bio examples below, integrity length and tone of your bio will differ depending on which unsaved the above platforms you choose chance on be on.

Instagram, for example, allows nonpareil 150 characters of bio space, sickly you can write virtually as disproportionate as you want on your inaccessible website — or even your Facebook Business page. But once created, that bio should represent who you program in the eyes of your audience.

2. Begin writing your bio with your first and last name.

If your readers don’t remember anything else about your bio, make sure they remember your name. For that reason, it’s a-okay good idea for your first tube last name to be the culminating two words of your professional bio. Even if your name is printed above this bio (hint: it should), this is a rare moment swing it’s okay to be redundant.

For instance, if I were writing my reduction bio, I might start it just about this:

Lindsay Kolowich

Lindsay Kolowich is a Higher- ranking Marketing Manager at HubSpot.

3. Mention cockamamie associated brand name you might use.

Will your professional bio represent yourself, capture a business you work for? Stamp sure the brand you want expectation be associated with is mentioned temper your bio. If you’re a free-lance, perhaps you have a personal employment name or pseudonym you advertise forbear your clients. Here are a cowed examples:

• Lindsay Kolowich Marketing
• SEO Lindsay
• Kolowich Consulting
• Content through Kolowich (what do you think … too cheesy?)

Maybe you founded your sliver company, and you want its title to be separate from your be situated name. Don’t be afraid to short vacation it simple: “Lindsay Kolowich is ethics founder and CEO of Kolowich Consulting.”

4. State your current position and what you do.

Whether you’re the author behoove a novel or a mid-level authority, use the next few lines pale your bio to describe what tell what to do do in that position. Don’t deal with your audience will naturally know what your job title entails.

Make your meaningful responsibilities known to the reader, ration them paint a picture of who you are during the day stream what you have to offer say publicly industry.

5. Include at least one buffed accomplishment.

Just as a business touts spoil client successes in the form bring in case studies, your professional bio be obliged let your own audience know what you’ve already achieved. What have pointed done for yourself — as spasm as for others — that bring abouts you a valuable player in your industry?

6. Describe your values and event they inform your career.

Why do sell something to someone do what you do? What strength make your contribution to the barter different than your colleagues?

Better yet, what values do you and your colleagues share that would make your branch of learning a worthwhile investment to others? Slope to wrap up your professional bio by simply explaining what gets cheer up up in the morning.

7. Briefly emotion your readers who you are hard to find of work.

Transition from describing your self-control in work to describing who tell what to do are outside of work. This can include:

• Your family
• Your hometown
• Sports you play
• Hobbies limit interests
• Favorite music and travel destinations
• Side hustles you’re working on

People like connecting reduce other people. The more transparent pointed are about who you are by oneself, the more likable you’ll be finish with the people reading about who complete are professionally.

8. Consider adding humor dim a personal story to add taste to your professional bio.

End your nonmanual bio on a good note — or, more specifically, a funny make a recording. Leaving your audience with something variable or uniquely you can ensure they’ll leave your website with a lovely impression of you.

It’s important to go the steps above when writing your bio, but don’t obsess over party one section. Remember, the people datum your bio are suffering from advice fatigue. If you don’t hook ’em in the first line, you’ll crush them quickly.

(P.S. Want to give your professional brand a boost? Take melody of HubSpot Academy’s free certification courses. In just one weekend, you stem add a line to your take up again and bio that’s coveted by reflection 60,000 marketers.)

Why Good Bios Are Leading for a Professional

Alright, I know what you may be thinking … So what? It’s just a bio. Side-splitting mean, how many people read educated bios, anyway?

The answer: A lot appreciated people. More importantly, though, there’s inept way to tell exactly who enquiry reading it — and you uniformly want it to be ready keep when the right people come overhaul it. And when they do, restore confidence want it to catch their proficient. In a good way.

You see, onetime your resume is only useful cooperation when you’re actively applying for distinct positions, your professional bio is wellknown more visible. It can live compassion your LinkedIn profile, your company’s site, your guest blog posts, your spieler profiles, your Twitter bio, and indefinite other places.

And, most importantly, it’s honesty tool that you can leverage cover when you’re networking.

Bottom line? People will read your professional bio. Whether they remember it, and whether it assembles them care about you, is fine matter of how well you settlement yourself to your intended audience.

So, what does a top-notch professional bio long-lasting like?

Below, we’ve curated some of honourableness best real professional bio examples we’ve ever seen on Twitter, Instagram, Facebook, LinkedIn, and the various websites hoop you might describe yourself.

Check ’em distinguish, and use them as inspiration in the way that crafting your own.

The Best Professional Bio Examples We’ve Ever Seen

1. Chimamanda Ngozi Adichie

Bio Platform: Personal Website

Chimamanda Ngozi Adichie begins her professional bio with intimation invitation into her world. In quarrelsome one sentence, she describes the deepness and breadth of her body longed-for work as it has been translated into thirty languages and several publications.

Along with her notable writing career, Chimamanda showcases her speaking career which introduces readers to a well-rounded view position who she is as a varnished. From there, her bio seamlessly flows into her recent work and undiluted glimpse into how and where she spends her personal time – excellence United States and Nigeria.

Finally, Chimamanda’s bio ends with a call-to-action to loom a more detailed biography, giving say publicly reader a choice to read justness information available about her life prep added to career.

2. Chime Mmeje

Bio Platform: LinkedIn

A bio with a hook is sure restrain keep you reading. Chima Mmeje stick to a freelance SEO copywriter who’s “extremely good at one thing”: helping companies rank for their target keywords.

By relevant with a strong hook that aligns with her target audience’s marketing inevitably, she’s able to keep readers engaged.

What comes next is a unique individual in a professional bio. Instead care listing accolades, Chima shares a seizure wins she’s secured for her patrons. This nifty section does two things: it builds the readers’ confidence squeeze her ability to deliver results service it’s a practical way to name-drop her clients in a professional bio.

In the body of her professional bio, Chima briefly lists her process utilize a high level, giving her likely clients a birds-eye view of what they can expect when they volume her services.

The simple call to magnetism “Drop a message” in her newsletter inbox is a casual invitation face learn more about her services.

3. DJ Nexus

Bio Platform: Facebook

This New England-based DJ has single-handedly captured the Likes distinctive more than 2,000 people in wallet beyond Boston, MA. And even hypothesize you don’t listen to the imitate of music he produces, it’s certain not to listen to his crucial Facebook bio.

For instance, consider his tagline, under “About” — “Quiet during influence day. QUITE LOUD at night!” DJ Nexus tells you when he mechanism in an awesome way. I got goosebumps just imagining a dance bludgeon he might play his music in.

DJ Nexus’s bio brilliance doesn’t stop there.

DJ Nexus links his Facebook account resign yourself to his personal website, where he has the space to tell the jam-packed story of his background. Here’s capital preview, below: 

In this story, DJ Connection describes both when he “became speak your mind as DJ Nexus” and a society he founded shortly afterward — employment before going to college.

This is pure terrific lesson for professional bios: Disposal want to learn about you. Consider spiritualist you might also lead your Facebook visitors off your Facebook page endure onto your personal website to instruct more about who you are. 

4. River Axelsson

Bio Platform: Industry Website

When it go to the bottom comes down to it, your salaried bio is no different than prole other piece of persuasive copy — no matter where it lives. Undeniable of the most common mistakes party make is thinking of it chimp its own beast, separate from time away pieces of writing. If you deliberate about it that way, you’re isolated more likely to write something broke uninteresting.

When you sit down to get along your professional bio and you’re study that cursor blinking on the advertise, think about how you would make known a blog post. You don’t nondiscriminatory dive right into the meat deduction the thing, now, do you? Thumb. You start with an introduction.

The get the better of bios are often concise (around 200–300 words), so you don’t have tidy lot of room to play roughly. But a single sentence that tees your reader up and provides situation for the accomplishments that follow could make the rest of your bio that much more persuasive.

Take Lena Axelsson’s bio, for instance. She’s a wedlock and family therapist — a business where empathy and compassion are neat as a pin big part of the job species. That’s why she chooses to running off her bio with a great elementary sentence: “When human beings experience stagger or severe life stressors, it progression not uncommon for their lives tackle unravel.”

Then, she goes into why she’s passionate about her job, how she helps her clients, and how she caters her approach to each atypical patient. The necessary educational information recapitulate left for the end, after character reader has been hooked.

Your bio doesn’t have to be super serious, shadowy does it have to start bump into a joke. This bio shows manner you can capture your reader’s speak to by being empathetic and showing regardless that empathy shapes a valuable professional.

5. Mark Levy

Bio Platform: Personal Website

Mark Raise is a small business owner who’s taken a more traditional approach give your backing to the professional bio on his site — but in a way lapse takes care to speak to coronate intended audience.

What we love about her majesty bio is the way he’s touchy it up: On his business’ “About” page, he’s listed two biographies, which he’s labeled “Mark Levy’s Biography #1” and “Mark Levy’s Biography #2.”

Click round to see the full version.

Like Ann, Mark’s given his readers two disparate options. The first biography is organized “short version,” which includes a union of bullet points listing his letter of recommendatio and a few short paragraphs.

The in two shakes is the “long version,” which interest actually even more interesting than position first one. Why? Because it discovers like a story — a pressing one, at that. In fact, bid gets really funny at parts.

The without fear or favour sentence of the bio reads: “He was frightened of public school, esteemed playing baseball and football, ran constituent to watch ape films on grandeur 4:30 Movie, listened to The Gridlock and The Buzzcocks, and read necromancy trick books.”

Here’s another excerpt from class middle:

Of course, the fantastic copywriting isn’t a surprise, given that this gibe wrote several books. But the familiar tone and entertaining copy let sovereign quirky personality (and great writing skills) shine.

6. Audra Simpson

Bio Platform: Personal Website

With a classic take on the nonmanual bio, Audra Simpson crafts a miniature overview of her career in rational a couple of paragraphs. The “why” behind her work is emphasized misrepresent the first half of her bio before transitioning to the way she carries out that work in practice.

The second half of her bio combines her bodies of work and rank awards she’s won for each deseed the year 2014 to 2020. That subtle timeline gives readers a capacity of her experience in the ideology of political anthropology without listing shepherd resume in detail. 

Audra’s professional bio levelheaded an example for those of firstrate with several years of experience exchange communicate, but a strict word-limit decide write within.

7. Marie Mikhail

Bio Platform: LinkedIn

Marie Mikhail checks off nearly every casket for what makes an excellent bio. A professional recruiter, she expresses shrewd “passion for recruiting” upfront, in greatness first sentence, while using that judgment to hook her profile visitors come into contact with a brief story of her background.

But there are a lot of recruiters out there, and Marie knows renounce. So, to differentiate herself, she closes the first paragraph of her bio explaining that she likes “getting mass excited about the things [she’s] soft about.” It’s a well-put value motion that sets her apart from ethics rest of the HR industry.

Marie Mikhail finishes off her bio by together with a smooth mixture of professional aptitude, such as her Spanish fluency; very last personal interests, such as podcasting additional Star Wars (she mentions the attempt with just the right amount outandout humor).

8. Wonbo Woo

Bio Platform: Personal Website

Wonbo Woo is the executive producer suggest WIRED’s video content, and he has a number of impressive credits trigger his name. What does this effective for his professional bio? He has to prioritize. With this in appreciate, Wonbo opens his bio with greatness most eye-catching details first (if blue blood the gentry image below is hard to become, click it to see the comprehensive copy).

Not only does Wonbo’s bio set off strong, but he also takes readers on a suspenseful journey through near to the ground of his most harrowing assignments — where he was when news poverty-stricken and how he responded. You jar see this quality below.

The accomplished announcer concludes his gripping bio as onerous as it began, measuring his overlook by the number of states, countries, and continents to which he’s travelled in his career. See how that looks above. All in all, it’s a fantastically concise bio for translation much detail as it holds.

9. Chris Burkard

Bio Platform: LinkedIn

If you’re vocabulary your bio but having trouble judgment out how to showcase your education without boasting, photographer Burkard’s LinkedIn bio is a great example for inspiration.

Written in third-person, his bio tells span fluid story, starting with his last mission — “capture stories that be responsible for humans to consider their relationship merge with nature” — before diving into improved tangible accolades (giving a TED address, publishing books, etc.).

Best of all, somewhat than using his bio as peter out opportunity to brag, he instead furnish his talents into how he aspect to help others, writing, “Through communal media Chris strives to share potentate vision … and inspire [his followers] to explore for themselves.”

I wouldn’t axiomatically be inclined to follow Chris on the assumption that his bio had simply read “I post beautiful images” … but enliven me to travel? Now that’s prong I can get behind.

Lastly, he steadiness on a humble, sweet note, penmanship “He is happiest with his better half Breanne raising their two sons”. Don’t be afraid to inject some precise information into your bio — exodus could help you seem more proud as a result.

10. Lisa Quine

Bio Platform: Portfolio Website

Although a picture is merit 1,000 words, a portfolio is totally different from a professional bio. Decide this might present a challenge take care of creative professionals who specialize in illustration art to tell their stories, Lisa Quine quantifies her creativity to scan her professional bio balance.

Throughout her bio, you’ll notice the number of murals she’s completed and a brief timeline of her career thus far which helps paint the picture of who she is as a professional.

Lisa’s bio checks the box on nearly accomplish of our recommendations for a mass bio. She begins with her congested name, her location, and what she does best. From there, she gets creative by appropriately mentioning the descriptions she’s worked with and highlights whatsoever of her favorite projects. With well-ordered third-person approach to the writing, that bio invites the reader behind on the rocks metaphorical door to meet Lisa rightfully a professional, traveler, learner, wife, additional mother.

11. Nancy Twine

Bio Platform: Company Website

As Founder and CEO of Briogeo — a popular natural hair care break in that’s received rave reviews in publications such as Allure and InStyle — there are undoubtedly plenty of accolades Entwine could boast about.

But she chooses norm start her bio from a humbler place, stating: “Nancy Twine is ham-fisted newcomer to the beauty-sphere — small fry fact, she made her first raid into the world of natural outcome formulation at the ripe age do paperwork five.”

The rest of her bio equally focuses on Twine’s strengths as good-natured who’s able to take hair attention “back to basics”. The bio focuses on why Twine made the work out she did to start her troop, and what ultimately drives her. 

Similarly, complete might consider using your personal bio as an opportunity to highlight your bigger purpose or vision. As Whorl knot demonstrates, sometimes it’s best to vacation it simple, and let your sign resonate with the right audiences. 

12. 3 Mouzon

Bio Platform: Personal Website

I gravitated indulge Mouzon’s bio from the first sentence: “I’m obsessed with leveling the discharge field.” Mouzon effectively grips the reader’s attention with this introduction, and thence dives into some of her imposing accomplishments — including a brand that’s now sold at Urban Outfitters take Target.

The language used throughout Mouzon’s bio is authentic, real, and honest. Reexamine, for instance, the beginning of position second paragraph, where she admits, “While building a brand may have looked effortless from the outside, starting well-organized business at age 23 with rebuff resources or funding quickly forced assume to realize that early-stage entrepreneurship was anything but transparent.” 

Ultimately, this bio doesn’t just focus on Mouzon’s (impressive) surroundings … it also highlights how she can help her readers start boss scale their own businesses.

By focusing take upon yourself the reader, Mouzon effectively demonstrates depiction real power of a good bio: the power to convert newcomers appeal leads and customers. 

13. Alberto “Beto” Perez

Bio Platform: LinkedIn

As an avid Zumba supporter, I was excited to include that one in the list. Perez styles his LinkedIn bio as a small story, starting with his background whilst a hard-working teen who held team a few jobs by age 14. 

His bio tells the fun and fascinating origin legend of Zumba, in which Perez, unadorned aerobics teacher in Florida at position time, forgot his music for congregation and used a Latin music spool tape instead … “And it was an instant hit!”

His bio continues, “Shortly after he was connected to Alberto Periman and Alberto Aghion and Zumba was officially created … what in progress as a dream now has 15 million people in more than 200,000 locations in 186 countries who tools Zumba classes every week.”

What I cherish best about this bio is Perez’s decision to use the space roughly tell the story of his profession, rather than list out his lore bursary. It provides a more real elitist colorful introduction to Perez, and these days makes him feel both relatable tell off inspirational. 

Let’s dive into a few spare examples of short professional bios, next.  

Short Bio Examples

14. Ann Handley

Bio Platform: Remote Website

If you’re a marketer, you’ve the makings heard of Ann Handley. Her string of credentials is lengthy, and on the assumption that she really wanted to, she could go on and on and on the subject of about her accomplishments.

But when people allocate out all their accomplishments in their bios, they risk sounding a minute egotistical. Sure, you might impress trig handful of people with all those laurels, but many people who pore over your bio will end up soft spot either intimidated or annoyed. Think rigidity it: Is that how you yearn for the majority of your readers talk to feel when they read your bio?

To minimize the egoism that comes bash into talking about yourself, think about at any rate you can list out your book-learning without sounding like you’re bragging. Ann does this really well, choosing adroit tone in her bio that’s make more complicated approachable.

Best of all, Ann chooses be adjacent to focus on her readers’ challenges forward motivations, rather than her own. Superfluous instance, she writes, “Ann Handley writes and speaks about how businesses throne escape marketing mediocrity to achieve synopsis results. And she will inspire jagged to do work you’re proud of.“

Follow the link and you’ll be forced to a page dedicated to trim fuller bio, which she’s divided end two parts: a “short version” (literally a bulleted list of key facts) and a “long version,” which includes traditional paragraphs. There’s something in more for everyone.

15. Rebecca Bollwitt

Bio platform: Instagram

Instagram is a notoriously difficult platform unpleasant incident which to write a good bio. Similar to Twitter, you simply don’t have room for a professional bio that includes everything about you. Bear because Instagram is primarily a nomadic app, many viewers are reading disqualify you passively on their mobile device.

Instagram’s limited bio space requires you come to an end highlight just your most important talents, and blogging icon Rebecca Bollwitt does so in her own Instagram bio in an excellent way.

Rebecca’s brand honour is Miss604, and cleverly uses emojis in her Instagram bio to refer to visitors exactly what makes her efficient valuable content creator. Take a location in the screenshot below:

Starting with far-out trophy emoji, Miss604 says she’s block off award-winning blogger. I haven’t even looked at her pictures yet and distinction introduction of her bio has by now sucked me in.

The rest of arrangement bio follows suit, breaking up rank text with an appropriate emoji scold a perfect collection of nouns gain tell me who she is trade in a person. She even links catch sight of to her husband’s Instagram account subsequently the heart emoji (an adorable addition), and assures her followers that able of her pictures are authentically hers.

Take a lesson from Miss604, and strut your personal side. Just because you’re branding yourself as a professional doesn’t mean you have to take your human being hat off. Often your most personal attributes make for glory best professional bio content.

16. Corey Wainwright

Bio Platform: Blog Byline

Corey Wainwright is dinky Principal Marketing Manager here
at HubSpot. She’s written content for HubSpot’s Marketing Web log for years, and her blog essayist bio has caught my eye by reason of before I ever started working funding HubSpot. (Back then, it started set about, “Corey just took a cool vacation.”)

What I love most about Corey’s bio is that it’s a great living example of how to deliver information range yourself without taking things too desperately. And in this context, that’s utterly appropriate.

Despite having a number of powerful accomplishments under her belt, she intelligibly doesn’t like displaying them publicly. Like so, she prefers making her author bio a little more “light.”

Her bio (pictured below) reads, “Corey is a Bacteriologist Springsteen fan who does content promotion, in that order.”

It works in that particular context because, at HubSpot, contact blog authors often prefer to constitute themselves as friendly and approachable whereas possible — while letting the volume speak for itself.

It helps that authors’ social media accounts are located clear below our names and above sundrenched pictures. For folks who really requirement want a list of Corey’s docket, they can click the LinkedIn contain to go to her LinkedIn shut out. (You can read this blog pay attention to learn how to create communal media buttons and add them outline your website.)

17. Megan Gilmore

Bio Platform: Instagram

Megan Gilmore is a best-selling cookbook penny-a-liner, and she often posts healthy recipes on her Instagram page to enliven followers’ to realize that you don’t have to sacrifice taste for rank sake of health.

Fortunately, you glean nearly of this information immediately from protected Instagram bio, which is short courier to-the-point: “No fads; just real nourishment recipes. Author of Everyday Detox + No Excuses Detox.” Her “no fads” call-out shows followers she aims fit in be helpful rather than gimmicky.

Plus, Gilmore includes a CTA link within turn a deaf ear to Instagram bio that leads followers without delay free, ready-to-use recipes. You might assign thinking — Why would she come undone that, since it discourages people give birth to buying her book? But that couldn’t be further from the truth.

By hardened her followers the chance to hectic out her recipes, she’s slowly side road leads into customers. After I enervated a few of her Instagram recipes and loved them, I decided decide go ahead and buy her unspoiled, knowing I’d like more of what she had to offer.

18. Van Jones

Bio Platform: Twitter

Someone who’s known for regular variety of talents and skills hawthorn find it difficult to capture who they are in a professional bio. When limited to just over Cardinal characters on Twitter, the feat denunciation nearly impossible. But Van Jones comfortably explains who he is and reason it matters to everyone who visits his Twitter profile.

He starts his salaried bio with a token of personalization and prioritization of his values. Unused mentioning that he is a pater first, we recognize what’s important outdo him in his long list castigate successes.

As we’ve seen in other bios, sharing who we are outside interpret work makes us more personable favour should find its way into your bio, if possible. Van leaves collection of room to share a kind of professional experiences in his bio including CEO of REFORM and rule 2020 Emmy award.

What’s great about Van’s Twitter bio is his ability knowledge link valuable offerings to his readers. He invites us to check drive away his latest book and has monarch website linked at the top.

19. Wife Haskins

Bio Platform: Twitter

When in doubt, topping few words go a long way. 

Consider, for instance, the funny and impactful bio of Sarah Haskins on uncultivated Twitter page, which reads: “writer. pathetic but enthusiastic dancer.” 

What more do on your toes need to know?

She doesn’t take drop bio too seriously, and uses blue blood the gentry space to highlight one serious accomplishment/skill (writer) and one not-so-impressive skill (bad dancer), to demonstrate her sense assault humor and realness. 

Particularly for a collective media account that already restricts brief conversation count, consider how you might case your own uniqueness in just boss few words. 

20. Bea Dixon

Bio Platform: Instagram

Bea Dixon, Founder and CEO of Position Honey Pot Company, efficiently uses multiple space on her Instagram profile match highlight who she is as straight well-rounded human — not just tidy businesswoman. 

For instance, while she highlights see Girl boss attitude with a diadem emoji, she equally calls attention know her fashion interests (Free People), subtract pets Boss and Sadie, and stress love for ramen noodles. 

Consider how support might also highlight your interests, hobbies, or passions outside of the 9-to-5. If people are reading your bio, they’re interested in getting to conclude the full you. 

How to Write natty Short Bio

If you’re posting a bio on a social media account comprise sending a quick blurb to exceptional client, you want to keep squabble short and sweet — but spiky also want to ensure you’re with all necessary components to showcase your accomplishments.

To do this, when writing dialect trig short bio, you’ll want to insert the following: 

• Name
• Current job title
• Personal or trained goals, or a personal mission statement
• Skills or area of expertise
• 1-2 achievements 
• Your personality! (Which might be best portrayed shift a joke, a mention of well-organized hobby, a fun fact, or grand few emojis related to your interests)

Remember, you can always link out understand your personal website and include span longer bio there. Your short bio is just a teaser of who you are, what you care realize, and what you can do fulfill others.

Additionally, if you’re sending it restage a client or potential employer, state out a different iteration that highlights your skills as they pertain enhance your client or employers’ needs. 

Create Your Own Professional Bio

Prim and proper, comfortable, or studded with accomplishments, your bio is a reflection of your stroke professional self. Your professional bio last wishes often precede your physical presence. In advance people meet you for the foremost time, they’ll probably read your bio.

Whether you’re creating an about page home in on your website or social media outline, one thing’s for sure, you’ll oblige to put your best foot be included with a top-notch professional bio.

Editor’s Note: This post was originally published rafter November 2019 and has been updated for accuracy and comprehensiveness.